Catering & Food Services Eventos

Sirha Arabia

Sirha Arabia: The New Epicenter for Food and Hospitality Innovation in the Middle East

Sirha Arabia is set to become a landmark event in the food and hospitality landscape of the Middle East, taking place at the prestigious Riyadh Front Expo in Saudi Arabia. This vibrant exhibition brings together an exciting mix of food industry professionals, culinary experts, and innovators from around the globe, creating a dynamic platform where the latest trends, products, and technologies come to life.

With its unique positioning as a gateway between tradition and modernity, Sirha Arabia offers a rare chance for stakeholders across food, equipment, bakery, and coffee sectors to connect and collaborate, building an ecosystem that celebrates innovation while honoring culinary heritage.

A Meeting Point for Culinary and Hospitality Professionals in the Middle East

At the heart of Sirha Arabia is a commitment to fostering exchange and openness elements essential to shaping the cuisine of tomorrow. The event is designed to serve not only as a trade exhibition but as a vibrant community hub, uniting diverse voices within the food and hospitality industry.

Participants at Sirha Arabia can expect an immersive experience featuring:

Expert-led workshops that delve into emerging trends and new techniques.

Engaging panel discussions offering insights into market dynamics, consumer preferences, and technological breakthroughs.

Captivating cooking demonstrations showcasing creativity and craftsmanship from celebrated chefs.

This varied program ensures that visitors gain both practical knowledge and inspiration, whether they are restaurateurs, hoteliers, suppliers, or culinary artisans.

Integrating the Sirha Food Ecosystem into the Middle East Market

One of Sirha Arabia’s most compelling aspects is its role as the regional extension of the internationally renowned Sirha Food event. This integration brings with it a wealth of expertise and proven know-how in connecting chefs, modern cuisine, technology, and innovation in one dedicated space.

By doing so, Sirha Arabia fosters a comprehensive ecosystem that supports:

Cutting-edge culinary innovation blending local traditions with global influences.

Advanced technologies and equipment that enhance kitchen efficiency and sustainability.

Networking opportunities that stimulate collaboration between food producers, equipment manufacturers, and service providers.

This ecosystem approach not only accelerates the growth of the food and hospitality sectors in Saudi Arabia but also aligns with the region’s vision to become a global gastronomic hub.

Showcasing Saudi Arabia’s Long-Term Ambitions Through Culinary Excellence

In line with Saudi Arabia’s forward-looking vision, Sirha Arabia proudly hosts the national and continental selection contests for prestigious competitions such as the Bocuse d'Or and the Pastry World Cup. These contests symbolize a commitment to excellence and innovation in the culinary arts, while spotlighting the Kingdom’s role on the global gastronomic stage.

These competitions serve several important purposes:

Showcasing local and regional talent while connecting them with international culinary standards.

Promoting the art of modern cuisine through rigorous challenges that inspire creativity and precision.

Elevating Saudi Arabia’s profile as a leader in food culture and hospitality innovation.

For chefs and pastry artists, participating in these contests offers a once-in-a-lifetime opportunity to compete at the highest levels, gain recognition, and contribute to the evolving culinary narrative in the Middle East.

What to Expect at Sirha Arabia: A Snapshot of Opportunities

Attending Sirha Arabia means gaining access to a wide array of opportunities designed to foster business growth, education, and inspiration. Highlights include:

Diverse Exhibitor Showcase
Discover the latest food products, bakery innovations, coffee specialties, and hospitality equipment.

Cutting-Edge Technology
Explore solutions that improve operational efficiency, sustainability, and customer experience.

Networking with Industry Leaders
Meet top chefs, restaurateurs, suppliers, and business leaders from Saudi Arabia and beyond.

Educational Sessions and Workshops
Participate in hands-on demonstrations and thought-provoking discussions led by experts.

Cultural Exchange and Innovation
Experience the fusion of traditional Middle Eastern flavors with global culinary trends.

The Strategic Role of Sirha Arabia in the Regional Food Ecosystem

Beyond the exhibition floor, Sirha Arabia plays a strategic role in the broader transformation of the food and hospitality industry across the Middle East. It reflects the Kingdom’s Vision 2030 goals by promoting economic diversification, entrepreneurship, and innovation within the culinary sector.

This event acts as a catalyst by:

Encouraging investment and business development in food-related industries.

Supporting talent development through educational initiatives and competitions.

Driving awareness about sustainability and technological advancement in food production and service.

As such, Sirha Arabia is not only a showcase of products and trends but also a powerful driver of long-term economic and cultural growth.

Embracing the Future of Food and Hospitality at Sirha Arabia

Sirha Arabia stands as a beacon of opportunity for anyone involved in the food and hospitality industries from chefs and bakers to equipment suppliers and coffee artisans. It offers an unparalleled platform to connect, learn, and innovate in one of the world’s most exciting culinary markets.

By integrating the spirit of Sirha Food with the unique cultural and economic landscape of Saudi Arabia, this event is shaping the future of cuisine and hospitality in the Middle East. Whether you are looking to discover new trends, showcase your products, or engage with leading professionals, Sirha Arabia promises a vibrant, inspiring, and transformative experience.

In a region poised for gastronomic excellence and innovation, Sirha Arabia invites all food lovers and industry pioneers to be part of the journey toward the cuisine of tomorrow.

CAEx HoReCa | UzFPT Exhibition

CAEx HoReCa & UzFPT: A Premier International Exhibition Driving Food Market Trends and Business Growth in Tashkent

The CAEx HoReCa & UzFPT exhibition, held at the Central Asian Expo Uzbekistan in Tashkent, is quickly establishing itself as a leading international event that brings together the vibrant food and hospitality sectors under one roof. This specialized trade show focuses on both B2B and B2C segments, creating a dynamic platform for business development, networking, and knowledge exchange among market leaders and innovators.

The event offers a unique opportunity to connect local and global brands, showcasing innovative solutions, products, and services that reflect the latest trends shaping the food and hospitality industries in Central Asia and beyond.

Unlocking Brand Potential: Showcase, Connect, and Expand Your Reach

One of the primary benefits of participating in CAEx HoReCa & UzFPT is the unparalleled chance to present your brand to a wide and diverse audience of professionals, buyers, and end consumers. Whether you represent a food producer, a hospitality service, or a technology provider, the exhibition provides an ideal environment to highlight the unique qualities of your products and services.

By engaging with visitors from various sectors—including retail, catering, hotel management, and food processing—exhibitors can build meaningful connections, gain valuable feedback, and strengthen their market presence. This exposure often translates into increased brand visibility and opens doors to new business opportunities both regionally and internationally.

Present new product lines and exclusive collections to industry experts and consumers alike

Showcase innovative technologies, packaging solutions, and service concepts

Engage directly with potential partners, distributors, and customers

A Hub for Industry Expertise, Innovation, and Collaboration

Beyond showcasing products, CAEx HoReCa & UzFPT serves as a vital forum for exchanging industry knowledge and best practices. The event features a robust program of seminars, workshops, and panel discussions designed to address current challenges and future directions in the food and hospitality markets.

These educational sessions cover a broad range of topics, such as:

Emerging market trends and consumer preferences

Innovations in food processing and packaging technologies

Sustainability and eco-friendly practices in production and supply chains

Marketing strategies for expanding brand reach

Regulatory updates and quality standards compliance

Attendees benefit from the insights of seasoned professionals, thought leaders, and successful entrepreneurs, fostering an environment conducive to learning and growth. This intellectual exchange also encourages collaboration among participants, spurring joint ventures and new business models.

Comprehensive Exhibition Zones: From Raw Materials to Finished Products

The exhibition’s layout is thoughtfully organized to cover all facets of the food and hospitality ecosystem. Exhibitors represent a wide variety of categories, ensuring that visitors can explore the entire value chain in one place.

Some key areas include:

Food and Beverage Products

Fresh and processed foods

Specialty beverages and health drinks

Gourmet and organic items

Food Processing Technologies

Cutting-edge machinery for food preparation and packaging

Quality control and testing equipment

Packaging Solutions

Innovative materials for food safety and preservation

Eco-friendly and sustainable packaging options

HoReCa Equipment and Services

Kitchen appliances and catering equipment

Restaurant management software and service tools

Industry Services

Logistics and cold chain solutions

Marketing, distribution, and consultancy services

This comprehensive approach allows industry professionals—from manufacturers and suppliers to restaurateurs and retailers—to find tailored solutions and build integrated partnerships that can accelerate business growth.

Why CAEx HoReCa & UzFPT is the Must-Attend Event for Industry Leaders

The exhibition is more than just a trade show; it is a catalyst for market development and innovation in Uzbekistan and the wider Central Asian region. The organizers emphasize creating an inclusive space where local brands gain global exposure, and international players can tap into emerging market opportunities.

Participating in CAEx HoReCa & UzFPT brings several advantages:

Brand Exposure: Access to thousands of visitors, including key decision-makers, distributors, and end users.

Networking Opportunities: Build long-term partnerships through business meetings, matchmaking sessions, and informal networking events.

Knowledge Sharing: Participate in expert-led seminars and workshops to stay ahead of industry trends.

Marketing Support: Benefit from comprehensive promotional campaigns reaching targeted industry segments.

Business Growth: Accelerate market entry and expansion through face-to-face engagement with prospects and influencers.

What Exhibitors Can Expect: Facilities and Support

The Central Asian Expo Uzbekistan venue is equipped with modern infrastructure designed to provide exhibitors and visitors with a seamless experience. Key features include:

Spacious and well-organized exhibition halls

Dedicated trend zones and thematic pavilions for product demonstrations

On-site business lounges and meeting rooms for negotiations

Comprehensive promotional support from the event’s marketing team

Access to seminars, workshops, and special events included in the exhibition program

Such amenities ensure that every participant can maximize their investment and gain measurable returns from the exhibition.

CAEx HoReCa & UzFPT is the gateway for food and hospitality industry stakeholders to engage with the future of the market, foster meaningful collaborations, and showcase their innovations on an international stage. Whether you’re an established enterprise or an emerging brand, this event is an unmissable opportunity to connect, learn, and grow within one of the region’s most promising sectors.

International Catering Equipment & Trading Laundry Exhibition

HACE – Hotel Expo: Elevating Egypt’s Hospitality Industry Through Innovation and Sustainability

With a remarkable history spanning more than 44 years, HACE – Hotel Expo has become Egypt’s most distinguished international trade fair for the hospitality industry. Held annually, this event brings together suppliers, manufacturers, service providers, and buyers under one roof to explore the latest innovations in hotel supplies, catering, and hospitality services.

The exhibition is not merely a marketplace; it is a comprehensive platform for knowledge exchange, networking, and future-forward business partnerships. Through its extensive range of showcased products—from hotel furnishings and bakery equipment to cleaning systems and refrigeration technology—HACE plays a pivotal role in shaping the future of hospitality in Egypt and across the Middle East and North Africa.

The Largest Hospitality Trade Event in Egypt

Positioned as the largest international trade fair in Egypt for hospitality equipment, HACE – Hotel Expo is designed to meet the diverse needs of hospitality businesses, from small boutique hotels to major luxury chains. The event is organized with precision to cover every aspect of hotel operations and guest services.

Product categories at HACE include:

Hotel furnishings and interior solutions

Professional catering and kitchen equipment

Bakery, pastry, and ice cream machines

Supermarket and food retail systems

Industrial laundry and cleaning equipment

Eco-friendly hospitality solutions

By presenting a wide product spectrum, the exhibition ensures that hospitality professionals can find tailored solutions to enhance both guest experience and operational efficiency.

Driving Business Through Networking and Expertise

Beyond the products, HACE – Hotel Expo is a powerful business hub. It attracts thousands of local and international visitors, including hoteliers, restaurateurs, chefs, consultants, designers, and entrepreneurs. This makes it a prime destination for forming strategic partnerships and expanding professional networks.

Visitors and participants benefit by:

Discovering cutting-edge technologies and trends

Engaging in B2B meetings with trusted suppliers

Learning from expert-led demonstrations and seminars

Gaining insights into global best practices

Exploring investment and franchise opportunities

The expo provides fertile ground for business growth, industry learning, and real-world application of hospitality innovation.

A Commitment to Quality and Sustainability

One of the defining features of HACE – Hotel Expo is its commitment to quality and environmental sustainability. Exhibitors are encouraged to present energy-efficient solutions, eco-friendly materials, and sustainable business practices. This focus aligns with global hospitality trends, where environmental responsibility is no longer optional but essential.

Sustainability themes often highlighted include:

Energy-saving kitchen and laundry equipment

Waste reduction systems

Recyclable packaging and utensils

Water conservation technologies

Sustainable hotel design and construction materials

Such initiatives help businesses reduce costs while aligning with international standards of environmental stewardship—a key consideration for modern travelers and investors alike.

Opportunities for Small and Large Enterprises

Whether you are launching a new café or managing a five-star resort, HACE provides value at every scale. The exhibition’s diverse exhibitor profile means that both small businesses and multinational chains can discover solutions tailored to their needs and budgets.

The expo supports various business models:

Startups in food and beverage service

Family-run hotels or inns

Institutional kitchens (schools, hospitals)

Luxury hotel chains

Franchised restaurants and cafes

Corporate catering services

This inclusivity ensures the show remains relevant and beneficial to all segments of the hospitality sector.

Bakery, Pastry, and Ice Cream Equipment: A Sector on the Rise

Among the most dynamic areas of the exhibition is the bakery, pastry, and ice cream equipment segment. With the rise of artisanal baking and gourmet dessert offerings, this part of the show draws keen interest from entrepreneurs and chefs alike.

Popular featured items include:

Commercial dough mixers and ovens

High-capacity ice cream machines

Pastry sheeters and decorators

Refrigerated display units

Packaging solutions for take-away desserts

This section not only introduces advanced equipment but also offers insights into presentation, food safety, and profitability strategies for dessert businesses.

Enhancing Hygiene: Cleaning and Laundry Equipment Solutions

Post-pandemic, hygiene and cleanliness have become top priorities for hospitality operations. HACE responds to this demand by showcasing a full spectrum of cleaning and laundry solutions suitable for hotels, spas, restaurants, and healthcare facilities.

Exhibitors present technologies such as:

High-efficiency washing and drying systems

Touch-free sanitizing stations

Industrial vacuum cleaners and floor scrubbers

Disinfection systems using steam or UV light

Laundry automation and management software

These innovations help hotels streamline operations, improve service quality, and ensure guest confidence in safety protocols.

A Catalyst for Technological Advancement in Hospitality

Technology plays an increasingly critical role in the hospitality industry, and HACE – Hotel Expo is at the forefront of this shift. From smart room controls and digital check-in systems to kitchen automation and inventory tracking, the event features a growing array of tech-driven solutions.

Many exhibitors now focus on:

Hospitality management software

Smart hotel room features (lighting, A/C, media)

Contactless payment and ordering systems

IoT-enabled kitchen and laundry appliances

Mobile apps for guest engagement

By embracing digital tools, hospitality businesses can improve both efficiency and customer satisfaction.

Shaping the Future of Hospitality in Egypt and Beyond

The HACE – Hotel Expo is not just an event—it’s an institution that reflects the evolving face of the hospitality industry. With its extensive offering of hotel supplies, catering equipment, and sustainability-focused innovations, it stands as a cornerstone of industry progress in Egypt and the region.

For those involved in the hospitality business, attending HACE is not only a valuable opportunity—it is a strategic move. From discovering the latest trends to forming meaningful partnerships, the expo offers all the tools necessary to stay competitive in a fast-changing landscape.

Whether you’re a decision-maker for a major hotel brand or the owner of a new restaurant concept, HACE – Hotel Expo offers something vital for your journey: vision, innovation, and connection.

Food & Hospitality Queensland

Food & Hospitality Queensland: The Ultimate Annual Gathering for Australia’s Food Industry Professionals

Food & Hospitality Queensland stands as the premier annual exhibition dedicated to the vibrant and dynamic food industry in Australia. This flagship event unites restaurateurs, retailers, hoteliers, caterers, and service providers under one roof, providing a unique opportunity to explore the latest trends, products, and innovations shaping the future of hospitality and food service sectors.

Each year, Food & Hospitality Queensland draws hundreds of exhibitors and thousands of visitors, all eager to discover fresh ideas, network with industry peers, and celebrate excellence in culinary arts. Whether you are a food producer, equipment supplier, or service organization, this event delivers comprehensive insights and tangible business opportunities.

A Comprehensive Showcase: Over 160 Exhibitors Bringing Innovation and Inspiration

The exhibition floor is a bustling hub featuring more than 160 exhibitors presenting thousands of products and solutions across a broad spectrum of categories. This diverse representation ensures that attendees find exactly what they need to elevate their businesses and stay ahead in a competitive market.

Exhibitors and organizations cover a wide array of sectors, including but not limited to:

Food & Beverage products, ingredients, and innovations

Food service equipment and laundry technologies

Furniture, furnishings, and fixtures designed for hospitality environments

Tableware, catering supplies, and accessories

Hotel amenities and guest experience enhancements

Interior decorating and building materials tailored to foodservice venues

Indoor and outdoor lighting solutions for ambiance and functionality

Linen and bedding products for hospitality settings

Security and safety equipment ensuring customer and staff protection

Hygiene and maintenance supplies vital for operational excellence

Hospitality services and technology innovations, including IT and software solutions

Health, leisure, and entertainment options enhancing guest engagement

Educational institutions showcasing training and development opportunities

This extensive scope makes Food & Hospitality Queensland a one-stop destination for discovering comprehensive offerings that cater to the entire ecosystem of the food and hospitality industries.

Engaging Events and Competitions Highlight Industry Excellence

Food & Hospitality Queensland is more than just a trade exhibition; it is a vibrant platform filled with exciting events designed to inspire and engage participants. One of the most anticipated highlights is the Chef of the Year competition, a prestigious contest that showcases the skill, creativity, and passion of some of Australia’s finest culinary talents.

Through this competition and other interactive programs, attendees gain insights into emerging culinary trends, techniques, and flavors that are shaping the restaurant and hospitality landscapes. These events provide a perfect blend of entertainment, education, and professional recognition, encouraging a culture of excellence and innovation.

Why Food & Hospitality Queensland Is Essential for Restaurateurs and Retailers

For restaurateurs and retailers, staying attuned to evolving consumer preferences and operational advancements is crucial. Food & Hospitality Queensland provides a fertile ground for exploring new ideas, sourcing the latest products, and forging strategic partnerships.

Key benefits for attendees include:

Discovering cutting-edge products that enhance menu offerings and customer experience

Learning about new foodservice equipment that improves efficiency and quality

Accessing expert advice on hospitality services and operational best practices

Exploring the latest in hospitality technology and software to streamline management

Networking with suppliers, peers, and industry leaders to build valuable connections

Gaining inspiration from culinary demonstrations and live workshops

By engaging with such a wide range of exhibitors and programs, foodservice professionals can confidently adapt their businesses to meet the demands of today’s discerning customers.

A Platform Open to All Food & Hospitality Sectors

Food & Hospitality Queensland prides itself on inclusivity, welcoming a broad spectrum of companies and organizations. Whether you operate in food production, equipment manufacturing, service provision, or education, this event offers a meaningful platform to showcase your expertise and connect with potential clients and collaborators.

The event’s open nature encourages cross-industry interaction, fostering innovative ideas that might otherwise remain undiscovered. This inclusive environment cultivates growth not only for individual businesses but also for the wider industry as a whole.

Key Takeaways: Why You Should Attend Food & Hospitality Queensland

Attending Food & Hospitality Queensland offers numerous advantages for anyone involved in the food and hospitality sectors. Here’s what you can expect to gain:

Access to a diverse and extensive range of products and services in one location

Opportunities to discover trends and innovations before they become mainstream

Interaction with over 160 exhibitors, including local and international brands

Participation in prestigious competitions and inspiring events like Chef of the Year

Networking with industry peers, suppliers, and potential business partners

Insights into the latest technology and software designed to streamline hospitality operations

Exposure to new ideas in interior design, safety, hygiene, and guest experience enhancements

By attending, you position your business to thrive amid changing market conditions and evolving consumer expectations.

Food & Hospitality Queensland as a Catalyst for Industry Growth

Food & Hospitality Queensland stands as an essential event on Australia’s food and hospitality calendar. Its comprehensive exhibitor mix, coupled with engaging events and networking opportunities, make it an invaluable resource for restaurateurs, retailers, and all stakeholders in the foodservice ecosystem.

Whether you seek to innovate your menu, upgrade your equipment, or connect with industry experts, this exhibition offers a rich environment to propel your business forward. Embrace the chance to immerse yourself in the latest trends, discover new products, and be inspired by the creativity and passion that define Australia’s vibrant food and hospitality scene.

HostMilano

HostMilano es una exposición internacional que se erige como piedra angular para las industrias de restauración y hostelería. El evento, que se celebra cada dos años, ofrece una amplia plataforma para que profesionales de todos los rincones del mundo se reúnan, intercambien ideas y exploren las últimas innovaciones y tendencias que están transformando la forma en que operan las empresas de alimentación y hostelería. Ya sea que busque materias primas, productos semiacabados, maquinaria de vanguardia o muebles y vajillas elegantes, HostMilano ofrece todo lo que necesita para construir y mantener un negocio exitoso en los sectores de la restauración y la hostelería.

Lo que diferencia a HostMilano es su enfoque holístico de la industria. No es solo un escaparate de productos y servicios, sino más bien una experiencia integral que reúne todos los aspectos del mundo de la restauración y la hospitalidad. Los expositores de todo el mundo presentan lo último en equipos de cocina de alta tecnología, soluciones de refrigeración, tecnologías de procesamiento de alimentos y sistemas de eficiencia energética, junto con muebles, mesas y decoración sofisticados diseñados para mejorar la experiencia de los huéspedes. La exposición es un espacio dinámico en el que tanto las marcas establecidas como las empresas emergentes pueden mostrar sus últimas innovaciones a una audiencia global, deseosa de descubrir las herramientas que llevarán sus negocios al siguiente nivel.

HostMilano también pone un gran énfasis en la importancia de la sostenibilidad y la innovación en la industria de la restauración. Con un enfoque cada vez mayor en la responsabilidad ambiental, muchos de los productos expuestos incorporan tecnologías de eficiencia energética, materiales ecológicos y métodos de producción sostenibles. Este enfoque en las soluciones ecológicas está en línea con la creciente demanda por parte de los consumidores de empresas que prioricen la sostenibilidad, lo que convierte a HostMilano en un destino vital para quienes buscan mantenerse a la vanguardia y satisfacer las necesidades cambiantes del mercado.

A lo largo de los años, la exposición se ha convertido en un reflejo de las tendencias cambiantes que están influyendo en la industria. Desde el creciente interés por los alimentos de origen vegetal y las opciones gastronómicas más saludables hasta la integración de las tecnologías digitales en las operaciones de los restaurantes y el aumento de la automatización en la preparación de alimentos, HostMilano ofrece una oportunidad única para explorar cómo estas tendencias están configurando el futuro de la restauración y la hostelería. La cuidadosa atención que presta el evento a estas dinámicas cambiantes garantiza que tanto los expositores como los visitantes se vayan con nuevas ideas, conexiones valiosas y conocimientos que pueden ayudarlos a adaptarse al futuro de la industria.

Además, el objetivo de HostMilano no es solo descubrir nuevos productos y tecnologías, sino también fomentar un sentido de comunidad y colaboración en los sectores mundiales de la restauración y la hostelería. La variada programación de seminarios, talleres y demostraciones en vivo del evento brinda a los participantes la oportunidad de aprender de los líderes de la industria y obtener conocimientos de primera mano sobre las mejores prácticas y las tendencias emergentes. Estos programas educativos son una parte esencial del evento, ya que ofrecen información sobre todos los aspectos, desde la eficiencia operativa y la experiencia del cliente hasta las últimas técnicas culinarias y tendencias en el diseño de servicios de alimentos.

Para cualquier persona involucrada en las industrias de la restauración y la hospitalidad, HostMilano ofrece más que una simple exposición: es un recurso vital para mantenerse informado, conectado e inspirado. El amplio alcance del evento y su enfoque en el futuro de la industria lo convierten en un evento indispensable para cualquiera que busque innovar, crecer y prosperar en el competitivo mundo de la alimentación y la hospitalidad. Ya sea propietario de un restaurante, hotelero, proveedor o inversor, HostMilano ofrece una plataforma para explorar, colaborar y ampliar los límites de lo que es posible en

SERBOTEL

SERBOTEL es una importante exposición regional dedicada a los equipos para hoteles y restaurantes, que sirve como un punto de encuentro crucial para los profesionales de las industrias de la hospitalidad y el servicio de alimentos. Este evento presenta una amplia gama de muebles y equipos diseñados específicamente para restaurantes y hoteles, y brinda a los asistentes la oportunidad de explorar las últimas innovaciones y tendencias que pueden mejorar sus establecimientos.

Como punto de encuentro consolidado para diversas partes interesadas, SERBOTEL atrae a restauradores, chefs de catering comerciales, operadores hoteleros, panaderos, pasteleros, carniceros y representantes de los sectores de la restauración y la hostelería. Además, comerciantes de vino, decoradores, profesionales del turismo y expertos en ventas minoristas se reúnen para compartir ideas y forjar conexiones valiosas. Esta participación diversa fomenta un entorno enriquecedor en el que los profesionales pueden debatir los desafíos, intercambiar ideas y colaborar en soluciones que impulsen la industria.

La exposición no solo destaca los equipos de última generación, sino que también enfatiza la importancia del diseño y la funcionalidad para crear experiencias gastronómicas y de hospitalidad acogedoras. Los asistentes tienen la oportunidad de ver de primera mano cómo los muebles y equipos innovadores pueden transformar sus espacios, haciéndolos más eficientes y atractivos para los clientes.

Además, SERBOTEL ofrece talleres y presentaciones dirigidos por expertos de la industria, que ofrecen valiosos conocimientos y consejos prácticos que los participantes pueden aplicar a sus negocios. Estos componentes educativos enriquecen la experiencia y proporcionan a los profesionales las herramientas que necesitan para adaptarse a las cambiantes demandas del mercado. A

medida que el panorama hotelero continúa evolucionando, SERBOTEL sigue siendo un evento vital para quienes se dedican a la excelencia en el servicio y la innovación en la industria. Al reunir a una amplia gama de profesionales bajo un mismo techo, la exposición fomenta la colaboración e inspira nuevas ideas, lo que garantiza que los participantes se vayan no solo con nuevos contactos, sino también con nuevas perspectivas sobre cómo mejorar sus operaciones. De esta manera, SERBOTEL consolida su reputación como un evento esencial para cualquier persona involucrada en el mundo de la hospitalidad y la restauración

Philoxenia

Philoxenia: A Premier Platform for Tourism Innovation and Cultural Exchange

The Philoxenia exhibition is an esteemed international event hosted at the Thessaloniki International Exhibition Center in Greece. Renowned as one of the leading tourism fairs in Southeast Europe, Philoxenia serves as a dynamic platform where the latest trends, innovations, and opportunities in the tourism and hospitality sectors converge. This vibrant event attracts a diverse array of participants, including travel agencies, hotel chains, local tourism boards, and specialized service providers, all eager to showcase their offerings and connect with industry professionals.

Located in Thessaloniki, Greece’s second-largest city and a bustling hub for commerce, culture, and tourism, Philoxenia benefits from an ideal setting that combines modern infrastructure with a rich historical backdrop. The Thessaloniki International Exhibition & Congress Center provides expansive exhibition halls, advanced conference facilities, and state-of-the-art technology to host this large-scale event, ensuring a professional and welcoming atmosphere for all attendees.

A Showcase of Diversity: Exhibitors and Innovations in Tourism

At Philoxenia, visitors experience a comprehensive overview of the tourism industry’s multifaceted nature. The exhibition brings together a wide range of exhibitors, including:

Travel agencies presenting cutting-edge travel packages and deals

Hotel chains showcasing luxury accommodations and hospitality services

Regional and local tourism boards promoting Greece’s unique destinations

Providers of specialized services such as ecotourism, cultural tours, and luxury travel

This extensive diversity reflects the fair’s commitment to representing the full spectrum of the tourism sector. Visitors can explore new destinations, discover innovative travel technologies, and learn about emerging trends that are reshaping how people experience holidays and cultural journeys.

Inspiring Discussions and Networking Opportunities

Beyond exhibitions, Philoxenia offers an impressive program of expert talks, workshops, and networking events. These sessions provide valuable insights into current industry challenges and future directions. Professionals have the opportunity to:

Participate in discussions on innovative travel technologies and sustainable tourism practices.

Attend workshops focused on marketing strategies, customer engagement, and luxury service design.

Network with peers, industry leaders, and potential business partners to exchange best practices.

Engage with cultural tourism experts who emphasize the preservation and promotion of heritage sites.

These interactive elements foster a collaborative environment, encouraging the sharing of knowledge and inspiring new business approaches that enhance the tourism experience.

Philoxenia’s Role in Promoting Greek Tourism and Culture

A highlight of the exhibition is its emphasis on Greece’s rich cultural heritage and breathtaking destinations. Philoxenia plays a vital role in promoting the country’s tourism appeal to a broad international audience, strengthening Greece’s position on the global tourism map.

The fair’s organizer, Helexpo SA, is a leading name in the exhibition industry, renowned for orchestrating professional and impactful trade events. Helexpo’s expertise ensures that Philoxenia remains at the forefront of tourism fairs, contributing significantly to cultural exchange and tourism growth both in Greece and throughout the region.

Why Thessaloniki is the Perfect Host City

Thessaloniki’s dynamic character enhances the experience for visitors and exhibitors alike. Known for its vibrant cultural life, historic landmarks, and thriving business environment, the city offers:

Convenient access with excellent transportation links from across Europe and the Mediterranean.

A rich culinary scene and diverse cultural attractions that reflect its heritage as a crossroads of civilizations.

A welcoming atmosphere for international guests, blending modernity with tradition.

This combination makes Thessaloniki not only a strategic location for Philoxenia but also an engaging destination in its own right.

Summary: What Makes Philoxenia an Unmissable Event

To recap, Philoxenia stands out due to:

Its comprehensive display of travel and hospitality services, covering a wide range of market segments.

A strong focus on innovation, sustainability, and cultural tourism.

A rich program of educational workshops, expert talks, and networking opportunities.

The ideal hosting environment offered by Thessaloniki and the Thessaloniki International Exhibition & Congress Center.

The organizational excellence of Helexpo SA, ensuring a smooth and professional event experience.

Philoxenia is far more than a trade fair; it is a hub where the future of tourism is shaped through collaboration, creativity, and cultural appreciation. For travel professionals, hotel operators, tourism boards, and service providers, this exhibition offers a unique opportunity to connect, learn, and grow in one of Europe’s most vibrant and culturally rich cities.

Whether you are seeking to discover new travel trends, forge strategic partnerships, or showcase your own offerings on an international stage, Philoxenia provides the perfect environment to do so — celebrating the enduring allure of Greek tourism while embracing the innovations of tomorrow.

HOTELEX Shenzhen

HOTELEX Shenzhen: A Gateway to the Future of Hospitality and Food Service in China

HOTELEX Shenzhen is returning to the spotlight as one of China's most dynamic and comprehensive hospitality trade events. Hosted at the impressive Shenzhen World Exhibition & Convention Center, this high-profile gathering is more than just a showcase it's a convergence of innovation, networking, and strategic business development.

As the hospitality and food service sectors continue to evolve rapidly, HOTELEX Shenzhen offers the perfect stage for industry professionals to explore emerging trends, connect with key players, and gain fresh perspectives on how to thrive in a competitive landscape.

Why HOTELEX Shenzhen Stands Out in Asia’s Hospitality Calendar

Set in the fast-paced economic hub of Shenzhen, this event is strategically located to attract local and international professionals from all corners of the industry. It’s not just an exhibition it's a reflection of the pulse of modern hospitality in Asia.

Key factors that set HOTELEX Shenzhen apart:

Unparalleled Scale and Scope
As one of the leading events under the HOTELEX brand, the Shenzhen edition maintains the global standard of excellence, with expansive exhibition zones covering everything from food and beverage to hotel furnishings and catering equipment.

Strategic Business Hub
Shenzhen is a rapidly growing tech and commercial powerhouse. Hosting the expo here provides unmatched access to both domestic and international buyers, suppliers, and innovators.

Strong Industry Participation
The event draws thousands of professional attendees, including hoteliers, restaurateurs, suppliers, designers, consultants, and investors.

Comprehensive Exhibition Categories
From culinary equipment to boutique hotel technology, HOTELEX Shenzhen is a one-stop destination for industry stakeholders.

What to Expect: Innovation, Networking, and Insights

Attendees of HOTELEX Shenzhen can look forward to a fully immersive experience designed to deliver value at every turn. With an emphasis on collaboration, innovation, and quality, the event blends traditional trade show elements with interactive features and knowledge-sharing platforms.

Highlights include:

Expert-led Seminars and Panel Discussions
Learn from global thought leaders, chefs, and hospitality experts as they delve into the biggest challenges and opportunities facing the industry today.

Live Demonstrations and Showcases
See the latest hospitality innovations in action from automated coffee brewing stations to eco-friendly kitchen designs and AI-driven guest management systems.

B2B Matchmaking
Tailored networking sessions help connect buyers with suppliers based on shared business goals, speeding up the sourcing and partnership process.

Trend Pavilions
Explore dedicated zones for emerging sectors such as:

Plant-based and sustainable food

Smart hotel solutions

Specialty coffee and tea

Artisanal bakery and desserts

Product and Service Categories on Display

With hundreds of exhibitors from around the world, HOTELEX Shenzhen promises a diverse showcase of products and services tailored to the hospitality and food service markets.

Core categories include:

Hotel and Restaurant Equipment

Catering and Kitchen Supplies

Bakery, Pastry, and Gelato

Food and Beverage

Tableware and Interior Design

Coffee and Tea Products

Smart Hospitality Technology

Cleaning and Sanitation Solutions

Whether you run a boutique hotel or a large-scale foodservice operation, you’ll find tools, systems, and partners ready to elevate your offering.

The Value for Exhibitors and Visitors Alike

HOTELEX Shenzhen is not just a platform for selling or buying it's where businesses forge long-term partnerships, test new products, and identify future trends that could shape their strategies.

Why You Should Exhibit:

Gain direct access to hospitality buyers, retailers, and distributors from across China and Asia.

Launch or test products in a market known for rapid adoption and consumer diversity.

Enhance brand visibility through media coverage, live demonstrations, and networking events.

Get real-time market feedback from end users and industry peers.

Why You Should Attend:

Discover cutting-edge food service trends and technologies.

Meet with manufacturers, innovators, and decision-makers.

Learn best practices from global experts through on-stage presentations and workshops.

Compare offerings and negotiate deals on-site.

The City of Shenzhen: A Natural Host for Hospitality Innovation

Shenzhen is more than just the venue it’s part of the experience. Known for its entrepreneurial spirit and status as a tech innovation hub, Shenzhen provides the ideal backdrop for a forward-thinking event like HOTELEX.

Why Shenzhen matters in the hospitality world:

Rapidly expanding tourism and hotel development projects

A thriving culinary scene influenced by both Cantonese traditions and international flavors

Home to some of China’s most successful tech companies, driving smart hospitality solutions

Convenient transport links for domestic and international visitors

HOTELEX Shenzhen leverages all these advantages to deliver an event that is globally relevant and locally impactful.

Trends You’ll Encounter at HOTELEX Shenzhen 2025

The future of hospitality is already here—and HOTELEX Shenzhen is where you'll see it unfold.

Anticipated trends at this year’s expo:

Smart Hospitality
Tech-forward solutions like facial recognition check-ins, IoT-enabled hotel rooms, and digital concierge services will be center stage.

Sustainable Food & Packaging
Expect to see biodegradable materials, zero-waste solutions, and a strong push toward eco-friendly practices.

Health and Wellness in F&B
Plant-based meals, low-sugar options, functional beverages, and gut-health-friendly products are making waves.

Luxury Meets Minimalism
In hotel design and F&B presentation, expect a growing trend toward understated elegance and multifunctional spaces.

Experience-Driven Dining
Storytelling through menus, immersive dining environments, and chef’s table experiences are in high demand.

Final Thoughts: Why HOTELEX Shenzhen Is a Must-Attend Event

HOTELEX Shenzhen is more than just a trade event it’s a strategic business opportunity. Whether you’re looking to launch a new hospitality product, revamp your food service offerings, or stay ahead of consumer trends, this expo has something for everyone.

With its impressive venue, carefully curated exhibitors, and emphasis on learning and innovation, HOTELEX Shenzhen is helping to reshape the future of hospitality in China and beyond. It connects visionaries, facilitates real-time collaboration, and gives businesses the tools they need to stay competitive in a constantly changing market.

GASTRO IVENT

El GASTRO IVENT de Bremen se ha establecido como un evento fundamental en los sectores de la gastronomía, la hostelería, la restauración comunitaria y el comercio desde su creación en 2014. Se celebra cada dos años en años pares y coincide con Fish International, la única feria comercial dedicada al pescado y marisco de Alemania, lo que crea un entorno dinámico para los profesionales del sector. Organizada por M3B GmbH, la feria se celebra en el recinto ferial ÖVB-Arena de Bremen, conocido por su flexibilidad y su moderna infraestructura.

Esta feria comercial está dirigida específicamente a operadores de restaurantes y hoteles, empresas de catering, empresas de catering a gran escala y chefs, y ofrece una cuidada selección de exquisiteces, productos de conveniencia y materias primas producidas de forma regional y artesanal. Los asistentes pueden explorar equipos innovadores y ayudas técnicas diseñados para mejorar la experiencia de catering. Se hace especial hincapié en los alimentos y bebidas de primera calidad, que muestran lo mejor de la oferta culinaria regional, junto con productos de conveniencia innovadores que reflejan las tendencias actuales de la industria.

Una de las características distintivas de GASTRO IVENT es su variado programa complementario, que incluye degustaciones de productos, demostraciones de cocina y conferencias sobre temas pertinentes. Estas sesiones brindan información valiosa y fomentan el diálogo sobre las últimas tendencias y desarrollos de la industria. Abundan las oportunidades de establecer contactos, que permiten a los asistentes conectarse con colegas y líderes de la industria, lo que enriquece aún más la experiencia.

La feria también destaca las ofertas de educación, entretenimiento y consultoría, y brinda a los visitantes conocimientos, inspiración y soluciones prácticas para sus operaciones diarias. Esta combinación de exposiciones, experiencias interactivas e intercambio profesional convierte a GASTRO IVENT en un evento indispensable para quienes buscan innovar y mejorar sus negocios.

En resumen, GASTRO IVENT sirve como una plataforma crucial para los profesionales de la gastronomía, ya que se centra en la calidad, la innovación y la creación de redes. Con su amplia gama de productos y servicios, junto con numerosas oportunidades de aprendizaje e intercambio, se destaca como una fecha importante en el calendario de la industria, ya que promueve el crecimiento y la evolución del sector gastronómico

SIRHA BUDAPEST

SIRHA Budapest se destaca como una feria internacional de primer nivel dedicada a los vibrantes sectores de la industria alimentaria, la hostelería y la restauración, junto con los sectores de la panadería y la confitería. Este evento bienal, que se celebra en el Centro de Convenciones y Exposiciones HUNGEXPO de Budapest, es una reunión esencial para los profesionales de la industria. El nombre «SIRHA» se traduce como «Salón Internacional de la Gastronomía, la Industria Hotelera y la Alimentación», lo que refleja el enfoque expansivo de la feria.

Organizada por Hungexpo Ltd., un actor clave en el sector ferial, SIRHA Budapest ofrece una gran variedad de temas. Los participantes pueden explorar de todo, desde alimentos y bebidas hasta las últimas tecnologías de cocina, equipos para cafeterías y bares, e incluso muebles y textiles para entornos hoteleros. La feria también destaca las soluciones innovadoras de envasado y las tecnologías logísticas, lo que garantiza una visión global de la industria.

SIRHA Budapest desempeña un papel vital no solo en la economía local, sino también como un centro crucial de creación de redes para expertos internacionales. Entre las muchas atracciones del evento se encuentran las competiciones y presentaciones profesionales, como el Ice Cream Arena, donde los artesanos muestran sus habilidades, y el concurso público de chefs de catering, que culmina con una emocionante final. El Sirha COFFEE CHALLENGE y las demostraciones en directo de panaderos y pasteleros mejoran aún más la experiencia, mientras que las conferencias abordan diversos temas relacionados con la industria.

Los expositores representan una amplia gama de sectores, incluidos los fabricantes de alimentos y bebidas, los proveedores de tecnología de cocina y los proveedores de servicios de higiene y logística. Esta diversidad permite crear un entorno atractivo en el que los profesionales de la industria pueden establecer contactos, compartir conocimientos y forjar nuevas relaciones comerciales.

La feria SIRHA de Budapest no solo celebra las artes culinarias, sino que también hace hincapié en la innovación y la colaboración dentro de las industrias alimentaria y hotelera. Los asistentes se van con nuevos conocimientos y conexiones, y están bien equipados para navegar por el cambiante panorama de sus respectivos campos

HOSTEX

Hostex es una importante feria internacional dedicada a la industria de alimentos y bebidas en África, llamada acertadamente «Hospitality Expo» para reflejar su fuerte enfoque en la hospitalidad y los sectores relacionados. Este importante evento, que se celebra cada dos años en el Centro de Convenciones de Sandton en Johannesburgo (Sudáfrica), destaca su relevancia e importancia dentro del dinámico mercado de la región.

La feria atrae a una amplia gama de compradores profesionales, incluidos representantes de instituciones públicas, hoteles, supermercados y restaurantes de comida rápida, lo que crea una plataforma dinámica para que los profesionales del sector exploren y comparen una multitud de productos. Fomenta las oportunidades para forjar nuevas relaciones comerciales y expandir las redes existentes. Los temas clave de Hostex abarcan los equipos, los alimentos y las bebidas, el té y el café, el diseño de interiores, la tecnología y la sostenibilidad, lo que garantiza una visión general completa de las tendencias actuales de la industria.

Los expositores presentan una impresionante variedad de ofertas, desde carne y productos lácteos hasta frutas y verduras frescas, productos de confitería, productos horneados, aderezos, especias y una amplia variedad de bebidas. Esta amplia selección no solo muestra la amplitud de la industria, sino que también enfatiza el rico patrimonio culinario y la diversidad cultural de la región. Hostex es particularmente notable por su fuerte conexión local, ya que destaca a los productores sudafricanos y celebra los sabores y tradiciones únicos que definen el panorama gastronómico del país.

Entre los aspectos más destacados de la feria se encuentran las zonas específicas, como una zona vinícola exclusiva con productos y productores de primer nivel, demostraciones de cocina en vivo que atraen e inspiran a los asistentes y el «Barista Challenge», en el que baristas expertos compiten para mostrar su talento. Además, los debates interactivos dirigidos por expertos del sector proporcionan un valioso intercambio de conocimientos, mejoran el aspecto educativo del evento y permiten a los participantes obtener información sobre las tendencias y tecnologías emergentes. A

medida que los expositores de diversos sectores relacionados con la alimentación y las bebidas, la hostelería y la tecnología se unen, Hostex crea un entorno dinámico en el que los profesionales pueden buscar nuevos productos y servicios, allanando el camino para colaboraciones innovadoras. Al conectar a una amplia gama de partes interesadas, Hostex no solo apoya el crecimiento de la industria de alimentos y bebidas, sino que también refuerza su compromiso con la sostenibilidad y la excelencia en el sector de la hospitalidad. Esta reunión bienal es un testimonio del vibrante futuro del panorama culinario y hotelero de África

FOODEXPO

Foodexpo se erige como la exposición gastronómica más grande de la región norte, un centro vibrante donde convergen las últimas innovaciones en servicios de alimentos, tiendas minoristas, hoteles y restaurantes. Este dinámico evento, que ha sido un elemento básico desde su creación en 2004, ofrece una experiencia inmersiva durante tres días de exhibición repletos de conferencias, oportunidades para establecer contactos y debates sobre las tendencias actuales. Aquí se reúnen profesionales de todas las facetas de la industria alimentaria, lo que crea un entorno rico para la colaboración y el intercambio.

En Foodexpo, los asistentes tienen la oportunidad de inspirarse en una amplia gama de expositores que exhiben sus productos y servicios. La feria no se centra solo en la exhibición, sino que sirve como una plataforma crucial para fortalecer las relaciones existentes y forjar nuevas conexiones que pueden conducir a transacciones comerciales fructíferas. La colaboración con 13 asociaciones líderes del sector mejora aún más la relevancia del evento, garantizando que el contenido esté alineado con las últimas demandas e innovaciones del mercado.

Esta exposición brinda una oportunidad inestimable para que las empresas eleven su presencia de marca. Interactuar con responsables influyentes de la toma de decisiones y líderes de la industria permite a los expositores participar en conversaciones significativas que pueden afectar significativamente su trayectoria empresarial. Foodexpo se ha convertido en sinónimo de creación de redes profesionales, lo que lo convierte en el lugar de encuentro ideal para cualquier persona involucrada en la industria alimentaria.

Más allá de la exhibición de productos, Foodexpo cuenta con un sólido programa de conferencias y seminarios diseñados para mantener a los participantes informados sobre las últimas tendencias y desarrollos. Este componente educativo enriquece la experiencia, ya que permite a los asistentes obtener información que se aplica de inmediato a sus negocios.

En resumen, Foodexpo es más que una simple feria comercial; es una piedra angular de la industria alimentaria del Norte, que fomenta la innovación, la colaboración y el crecimiento. Al reunir a una amplia gama de profesionales y proporcionar una plataforma para el diálogo y el descubrimiento, Foodexpo garantiza que siga siendo un evento esencial para cualquier persona que se tome en serio el futuro de la restauración y la hostelería

Food Hotel Tech

Food Hotel Tech: Exploring the Digital Future of the Hospitality Industry

In an ever-changing world, where technology continues to redefine how we live, eat, and travel, Food Hotel Tech stands as a timely and important event. Held in Paris, this annual gathering has become a crucial meeting point for professionals from across the hotel and restaurant (CHR) industry, offering insight into the digital tools and innovations shaping the future.

From startups to seasoned experts, Food Hotel Tech brings together the minds that are rethinking the way hospitality operates. With over 8,000 square meters of exhibition space, the event offers an immersive experience where attendees can see, touch, and explore what lies ahead.

Innovation in Hospitality: Why Food Hotel Tech Matters

Technology has made its way into every corner of our lives, and the hospitality sector is no exception. Guests now expect seamless booking systems, personalized experiences, and smart room features. Meanwhile, restaurant-goers want digital menus, contactless payments, and efficient service.

This is where Food Hotel Tech shines. The event serves as a bridge between technology creators and hospitality professionals, allowing them to meet, share ideas, and discover the next big thing.

It’s not just about flashy gadgets; it’s about real-world solutions to real-world challenges, such as:

Streamlining restaurant operations through integrated POS systems

Using AI for customer personalization in hotels

Leveraging data analytics for better menu engineering

Automating inventory and supply chain management

Enhancing guest experience with smart room technology

All of these innovations and more are showcased in a dynamic and interactive format, making Food Hotel Tech a must-attend for anyone looking to stay ahead of the curve.

Key Highlights of Food Hotel Tech

With its mix of exhibitors, conferences, and startup showcases, the event offers something for everyone. Whether you're a small boutique hotel owner or a large restaurant group executive, there’s knowledge and inspiration to be gained.

What You Can Expect:

1. Exhibitor Booths
The core of the event lies in its vibrant exhibition hall. Hundreds of vendors display their digital tools and services, from mobile ordering apps to energy-efficient kitchen appliances.

2. Expert Conferences
Throughout the event, industry leaders and tech pioneers lead engaging talks and panels. These sessions provide insight into upcoming trends, practical strategies, and the evolving needs of the CHR business.

3. Startup Village
Innovation thrives on fresh ideas. In the dedicated startup zone, emerging companies pitch bold new concepts aimed at revolutionizing the hospitality industry.

4. Networking Opportunities
Beyond the tech, Food Hotel Tech is also about people. The event fosters an environment where new collaborations are born and long-term partnerships begin.

Adapting to New Challenges in the CHR Business

The hospitality industry has faced more disruption in the past few years than ever before. The pandemic reshaped operations, while changing guest expectations continue to push businesses to evolve. At the same time, sustainability and energy efficiency have become central concerns.

Food Hotel Tech doesn't just display products it helps decode the broader challenges facing the CHR sector. How do we build smarter kitchens? How can small hotels compete with global chains using tech? How can restaurants reduce food waste without increasing costs?

These are not abstract questions. They are tackled head-on at the event, with practical examples, live demos, and real success stories.

Real Solutions to Real Problems:

Energy Monitoring Systems – Track usage and reduce operational costs

AI-powered Chatbots – Handle guest inquiries and bookings automatically

Smart Fridges & Storage – Monitor expiration dates and optimize stock rotation

Contactless Room Access – Reduce wait times and improve guest satisfaction

The Role of Digital Tools in Shaping Tomorrow's Hospitality

If there's one takeaway from Food Hotel Tech, it’s that digital transformation is no longer optional. From back-of-house management to front-of-house customer engagement, the right technology can unlock growth, efficiency, and exceptional experiences.

Hospitality businesses must now embrace:

Cloud-based reservation and management systems

Seamless guest communication platforms

Data-driven marketing automation tools

IoT integrations for connected hotel rooms

Each of these tools is represented at the event, allowing hands-on exploration and expert consultation.

Why You Should Attend Food Hotel Tech

Still wondering if it's worth the trip to Paris? For anyone operating in the hospitality world, this event is more than just a trade show it’s an eye-opening glimpse into the future. And it’s highly actionable.

Top Reasons to Attend:

Stay Competitive – Learn what your competitors are doing and where the market is going.

Discover New Technologies – From kitchen tech to booking platforms, get ahead of the trends.

Meet the Innovators – Talk directly with creators and developers of cutting-edge tools.

Educate Your Team – Bring your staff and return home with new strategies and insights.

Inspire Transformation – See what’s possible and return with a roadmap for digital growth.

Hospitality, Transformed Through Technology

The future of hospitality is undeniably digital. Food Hotel Tech isn’t just about showing off the latest gadgets it’s about understanding how technology can elevate every aspect of the guest experience, optimize operations, and create more resilient, adaptive businesses.

In a world where guest expectations continue to rise and competition grows fiercer by the day, events like Food Hotel Tech help ensure the CHR industry is ready not just to survive, but to thrive.

HoReCA Expo Georgia

All the best in one exhibition!

HoReCA Expo Georgia is the only hospitality industry exhibition in Georgia, which gathers suppliers of products and equipment for hotels, restaurants, cafes and bars.

HoReCA Expo Georgia is a large-scale exposition of leading manufacturers and suppliers of products, solutions and services for the hospitality industry, presentation of novelties and innovations for hospitality and tourism enterprises, as well as a global business program that raises the most pressing business issues of restaurateurs and hoteliers.

The exhibition will be held on September 24-26, 2026 in Tbilisi, Georgia at the ExpoGeorgia Exhibition Center

Contacts: [email protected]+90 (536) 810 68 98‌

International Restaurant & Bar Expo

International Restaurant & Bar Expo: Central Asia’s Premier Event for Hospitality and Culinary Excellence

The International Restaurant & Bar Expo has firmly established itself as the leading professional event for the restaurant and bar industry in Central Asia. More than just an exhibition, it serves as a thriving hub for innovation, inspiration, and networking for everyone involved in the world of food service and hospitality. Held annually, the event unites the most prominent players in the region, from manufacturers and suppliers to chefs, restaurateurs, bartenders, and management experts.

In a rapidly evolving industry, where trends shift and technology advances quickly, the expo plays a vital role in keeping businesses up to date. Participants don't just attend to showcase or browse — they come to exchange ideas, explore new solutions, and uncover fresh opportunities for growth.

Bringing Together Experts from Across the Industry

What makes this expo exceptional is its broad and inclusive approach. The event brings together professionals from all segments of the hospitality industry, creating a well-rounded and collaborative atmosphere. It’s a place where creativity meets practicality, where business meets culture, and where the future of dining is shaped.

The expo welcomes:

Restaurant owners and executive chefs

Bartenders and mixologists

Hospitality and operations managers

Marketing and brand development experts

Equipment and software manufacturers

Distributors and food/beverage suppliers

This dynamic mix encourages dialogue between innovators and users, creators and customers. As a result, partnerships formed at the event often translate into long-term collaboration and success in the marketplace.

A Showcase of Innovation: Products and Technologies on Display

One of the key highlights of the International Restaurant & Bar Expo is the comprehensive product showcase. The event covers everything a modern food and beverage establishment might need — whether it’s the latest software to streamline operations, or high-performance equipment to improve kitchen efficiency.

Main product categories include:

Kitchen Equipment

Ovens, fryers, grills, refrigeration systems

Mechanical food processors and industrial mixers

Furniture and Textiles

Dining chairs and tables, outdoor seating

Curtains, uniforms, linens

Digital Solutions

POS systems, reservation software

Delivery and inventory management apps

Tableware and Inventory

Glassware, flatware, porcelain

Bar tools, utensils, kitchen accessories

Food and Beverages

Specialty ingredients, fine wines, spirits

Beverages tailored to the restaurant trade

From small startups to international brands, exhibitors use the expo to launch new products, test market interest, and gain valuable feedback. Chefs and restaurateurs can directly experience tools and products before committing — a rare and valuable opportunity.

A Platform for Learning and Growing in Hospitality

Beyond the physical displays, the International Restaurant & Bar Expo also functions as a platform for professional development. Educational content is deeply integrated into the event, reflecting the organizers' commitment to supporting continuous learning and advancement in the sector.

Throughout the expo, visitors can attend:

Live masterclasses with renowned chefs and mixologists

Workshops on restaurant branding, digital marketing, and customer experience

Panel discussions featuring hospitality experts and business strategists

Product demos that highlight new functionalities and creative applications

These sessions not only provide insights into current global trends, but also offer practical guidance tailored to the realities of running restaurants and bars in Central Asia.

Exclusive Focus on Chefs and Restaurateurs

Unlike many broader food and hospitality events, the International Restaurant & Bar Expo is specifically tailored to meet the needs of chefs and restaurateurs. This focus makes it uniquely valuable for professionals who are actively engaged in the day-to-day challenges of menu design, kitchen efficiency, and guest satisfaction.

Here’s why this matters:

Exhibitors bring solutions built for real-world restaurant environments

Conversations are more relevant and application-focused

Buyers are decision-makers who understand product value instantly

Training sessions directly relate to culinary execution and front-of-house management

This laser-focused approach strengthens the impact of every interaction and ensures that time spent at the expo leads to real, actionable outcomes.

The Only Dedicated F&B Trade Fair in Central Asia

While many events in the region touch on food and hospitality, the International Restaurant & Bar Expo stands out as the only specialized F&B exhibition dedicated entirely to the restaurant and bar industry in Central Asia.

What makes it unique:

100% industry-specific

Regional exclusivity

Balanced focus on both culinary creativity and business strategy

Access to both global innovations and local market insights

For regional stakeholders, this expo is more than just a trade show — it’s a milestone on the calendar, a place to benchmark progress, discover solutions, and shape future success.

Unlocking Business Potential Through Networking and Partnerships

At its core, the International Restaurant & Bar Expo is about people. The connections made here often turn into partnerships, investments, and collaborations that last long after the event ends. The networking opportunities are numerous and varied — formal meetings, product launches, informal mixers, and themed events.

Attending the expo helps professionals:

Meet trusted and new suppliers

Stay informed on evolving consumer preferences

Explore expansion opportunities in nearby markets

Get inspired by culinary and service trends

Build brand visibility in a focused B2B setting

Whether you’re looking to open your first restaurant or scale a franchise, this event offers the contacts, tools, and inspiration to move forward with confidence.

Elevating the Hospitality Standard in Central Asia

The International Restaurant & Bar Expo isn’t just an exhibition — it’s a celebration of the restaurant industry’s resilience, creativity, and ambition. By bringing together chefs, suppliers, experts, and innovators under one roof, it empowers hospitality professionals to stay ahead of the curve and succeed in an increasingly competitive market.

With its deep industry focus, unparalleled product showcase, and commitment to knowledge sharing, the expo plays a crucial role in shaping the future of Central Asia’s F&B landscape. For anyone serious about the restaurant business — from fine dining to fast casual — this event is a must-attend.

FOOD & HOTEL MALAYSIA

Food & Hotel Malaysia (FHM) es una prestigiosa exposición internacional que se celebra en Kuala Lumpur y está dedicada a las industrias de alimentos y bebidas, hostelería, panadería, restaurantes y catering. Este evento sirve como una plataforma vital para que los expositores muestren las innovaciones, las ideas comerciales, las tendencias y las tecnologías que están dando forma al sector de la hospitalidad en Malasia y la región circundante. Con una amplia gama de participantes, FHM atrae a operadores hoteleros, minoristas, inversores, consultores y compradores, todos deseosos de explorar los últimos avances de la industria

La exposición es más que un simple escaparate de productos; es un entorno dinámico en el que los líderes de la industria pueden intercambiar ideas y puntos de vista. Los expositores presentan tecnologías de vanguardia y soluciones creativas que satisfacen las cambiantes demandas de los consumidores y las empresas por igual. Esto incluye desde equipos de cocina avanzados y prácticas alimentarias sostenibles hasta productos culinarios innovadores que pueden mejorar la experiencia gastronómica.

Además de la exposición, FHM presenta una conferencia que ofrece una gran cantidad de información y cubre una amplia gama de temas relevantes para los sectores de la hostelería y la alimentación. Estas sesiones proporcionan conocimientos valiosos y fomentan los debates que pueden conducir a nuevas estrategias y colaboraciones. Los asistentes se benefician de la oportunidad de interactuar con expertos y obtener información sobre las tendencias emergentes y las mejores prácticas.

El evento desempeña un papel crucial en la promoción del crecimiento y la diversificación de las industrias alimentaria y hotelera en Malasia. Crea un espacio único para la creación de redes, lo que permite a los participantes establecer conexiones valiosas que pueden conducir a asociaciones futuras. A medida que la industria continúa evolucionando, FHM se mantiene a la vanguardia, destacando la importancia de la innovación y la adaptabilidad para responder a las cambiantes demandas del mercado

Con su rica historia y su compromiso con la excelencia, Food & Hotel Malaysia no solo es un evento importante para los expositores y asistentes, sino también una piedra angular para la industria hotelera de la región. Destaca el potencial de crecimiento y colaboración dentro del sector, por lo que es una reunión esencial para cualquier persona relacionada con la alimentación y la hostelería. A medida que el evento se desarrolle, promete inspirar e impulsar el sector, reforzando el estatus de Kuala Lumpur como actor clave en el panorama hotelero

Food & Hotel Malaysia

Food & Hospitality Malaysia: Southeast Asia’s Essential Industry Showcase

Food & Hospitality Malaysia (FHM) is more than just a trade show it's a vibrant meeting ground for professionals across the food and hospitality industry. As the largest trade-only event of its kind in Malaysia, FHM offers a dedicated platform for industry stakeholders from Malaysia and Southeast Asia to discover, innovate, and grow. Whether you’re an exporter looking to tap into the Malaysian market or a hotelier sourcing the latest in culinary equipment, FHM provides access to a world of opportunity.

Hosted biennially, the event is a cornerstone for connecting global suppliers with some of Malaysia’s most influential buyers, ranging from restaurant owners and foodservice operators to hotel chains and retail distributors. With each edition, the exhibition reinforces its status as Malaysia’s premier trade event for food, beverage, hospitality equipment, and services.

An Ecosystem Built for Business: Why FHM Matters

At its core, Food & Hospitality Malaysia serves one critical purpose: bridging the gap between global suppliers and local demand. What sets FHM apart is the way it brings together every piece of the industry puzzle, offering an unmatched environment for both commerce and collaboration.

FHM Serves as a Launchpad for:

Exporters targeting Malaysia and Southeast Asia
With Malaysia being a strategic gateway to the ASEAN market, FHM gives exporters direct access to regional decision-makers and buyers.

Hoteliers and Restaurateurs
Searching for high-quality kitchen equipment, food ingredients, and hospitality tech? FHM is where innovation meets application.

Wholesalers & Distributors
This is where partnerships are born between those with products to sell and those with the channels to sell them.

Industry Innovators and Startups
FHM doesn’t only attract established giants it also offers visibility for startups in F&B, automation, and eco-friendly hospitality solutions.

Held under one roof, FHM efficiently connects these diverse players into a functioning network that thrives beyond the exhibition floor.

A Truly Regional Platform with a Global Vision

While the focus is on the Malaysian and Southeast Asian markets, FHM enjoys wide international appeal. Exhibitors travel from around the globe, often using the event to launch new products, test-market innovations, and gain insights into regional consumer behavior. Malaysia’s cosmopolitan food scene makes it an ideal entry point for diverse cuisines, ingredients, and service technologies.

Co-located with Culinaire Malaysia, a prestigious culinary competition, FHM also taps into the creative and competitive spirit of professional chefs and kitchen artisans. This unique pairing draws visitors from across the culinary spectrum not just buyers, but also creators.

A Closer Look: What You Can Expect at FHM

The event layout is as thoughtfully curated as the exhibitors themselves. Visitors can explore a wide range of sectors, all tailored to address current industry demands and future trends.

Key Sectors Represented:

Food and Beverages (local and imported)

Bakery and Confectionery

Foodservice Equipment and Supplies

Hospitality Technologies and Automation

Cleaning, Sanitation, and Hygiene

Catering and Kitchen Equipment

Coffee and Tea Products

Organic, Vegan, and Halal-certified foods

Each pavilion is designed to ensure efficient navigation and optimal interaction between buyers and sellers.

Exhibitor and Visitor Benefits: More Than Just Foot Traffic

Participating in Food & Hospitality Malaysia isn't just about showcasing products it’s about building relationships and driving business forward.

Benefits for Exhibitors:

Direct access to high-quality buyers

Opportunity to meet with hotels, restaurants, foodservice operators, and retail chains

A chance to debut or test new products in a live market environment

Enhanced brand exposure through live demos and media coverage

Benefits for Visitors:

Explore cutting-edge solutions for hospitality operations

Compare products and negotiate directly with manufacturers

Attend seminars and workshops by industry experts

Network with regional and international business professionals

Spotlight on Culinaire Malaysia: The Creative Pulse of FHM

Culinaire Malaysia, held concurrently with FHM, is one of the region’s most anticipated professional culinary competitions. It draws hundreds of chefs, pastry artists, and culinary students who showcase their skills across multiple categories.

Why Culinaire Malaysia Matters:

Elevates culinary standards by providing a platform for skills development

Encourages innovation through creative expression in food presentation

Bridges education and industry by including young culinary talents

This competitive spirit adds a dynamic, energetic layer to FHM, transforming it into a space where business meets artistry.

Trends You Can’t Ignore: What FHM 2025 Will Likely Showcase

Every edition of Food & Hospitality Malaysia reflects the ongoing evolution of the industry. The upcoming edition is expected to place a spotlight on several trends shaping the future of food and hospitality.

Emerging Themes:

Sustainability in Hospitality
From energy-efficient kitchen equipment to biodegradable packaging green solutions are more in demand than ever.

Digital Transformation
Expect smart POS systems, automated food delivery setups, and AI-powered inventory tracking.

Halal & Health-Oriented Products
With Malaysia’s position as a halal hub, there is growing focus on clean-label, halal-certified, and functional health foods.

Labor-Saving Innovations
Automation in kitchens, contactless service, and robotics are stepping in to meet staffing shortages across the hospitality sector.

Why You Should Attend or Exhibit at Food & Hospitality Malaysia

Attending or exhibiting at Food & Hospitality Malaysia isn’t just an event it’s a strategy. In a world where business is increasingly relationship-driven, face-to-face meetings, live demonstrations, and real-time negotiations are invaluable.

Who Should Attend:

Food importers/exporters

Restaurant chain operators

Hotel procurement managers

Retail buyers and distributors

Foodtech startups

Equipment manufacturers

Whether you’re scaling a food brand across Southeast Asia or looking for ways to improve operational efficiency in a five-star hotel, FHM delivers the contacts, content, and context you need.

The Future of Food & Hospitality Starts Here

The hospitality and food industries are constantly evolving shaped by technology, shifting consumer preferences, and a renewed focus on sustainability. Food & Hospitality Malaysia is where all these forces converge.

By connecting global suppliers with local demand, fostering culinary excellence through Culinaire Malaysia, and providing a space for innovation to flourish, FHM isn’t just keeping pace with change it’s helping drive it.

If you’re part of this ecosystem and looking to stay ahead, then mark your calendar. FHM is not just an event you attend; it’s an opportunity you can’t afford to miss.

TALLINN FOOD FAIR

La Feria Alimentaria de Tallin (TFF), creada en 1993, se ha convertido en una exposición internacional esencial para la industria alimentaria, ya que sirve como un vibrante centro de oportunidades comerciales y de creación de redes. Cada otoño, la feria se celebra en el impresionante Unibet Arena de Tallin, la capital de Estonia, y atrae a profesionales de todo el sector de la alimentación. Organizada por Profexpo OÜ, TFF se ha convertido en el principal evento para los especialistas de la industria alimentaria en Estonia, ofreciendo una plataforma dinámica para que hoteles, restaurantes, minoristas, importadores y productores se conecten y colaboren.

A medida que los asistentes exploran la feria, se sumergen en una amplia muestra de la excelencia culinaria estonia. El evento presenta una amplia gama de productos y servicios, destacando las nuevas líneas de productos que reflejan las últimas tendencias de la industria alimentaria. Esto convierte a TFF en una visita obligada para los compradores internacionales deseosos de descubrir las mejores ofertas estonias. La oportunidad de conocer directamente a los productores permite a los compradores experimentar de primera mano la calidad y la variedad que ofrece el panorama gastronómico de Estonia.

Uno de los elementos más destacados de TFF es su variedad de competiciones profesionales que aumentan la emoción del evento. Chefs, camareros, pasteleros e incluso maestros de pizza compiten en una serie de concursos que celebran la creatividad y la habilidad culinarias. Además de estos concursos, la feria acoge presentaciones de expertos del sector, degustaciones que deleitan el paladar y seminarios centrados en el sector de la hostelería (hoteles, restaurantes y cafeterías). Estos eventos no solo atraen a profesionales de la alimentación, sino que también enriquecen sus conocimientos y experiencia.

La exposición también es un escaparate para una amplia gama de industrias más allá de la producción de alimentos. Los expositores representan sectores como el embalaje, la logística, el almacenamiento y el transporte, mientras que las empresas de ingeniería y tecnología muestran soluciones de TI innovadoras diseñadas para optimizar la gestión de la cadena de suministro. Este enfoque integral garantiza que los asistentes obtengan una visión completa de la industria alimentaria, desde la producción hasta la distribución.

En resumen, la Feria Alimentaria de Tallin es una piedra angular de la industria alimentaria estonia, ya que reúne a profesionales de diversos sectores para explorar tendencias, innovaciones y oportunidades. Su combinación de concursos, presentaciones de expertos y eventos de networking crea una experiencia enriquecedora para todos los participantes, lo que consolida la reputación de TFF como un evento vital en el calendario internacional de exposiciones alimentarias. Gracias a su continuo crecimiento y a su énfasis en la calidad, la feria no solo promueve los productos alimenticios estonios, sino que también mejora la visibilidad mundial de los talentos culinarios de la región

Hospitality Philippines Conference

Hospitality Philippines Conference: Where the Nation's Hospitality Future Takes Shape

The Hospitality Philippines Conference stands as a defining moment for professionals in the Philippine tourism and hospitality industry. Each year, it gathers hundreds of thought leaders, innovators, and stakeholders for a dynamic exchange of insights, strategies, and forward-looking ideas. More than just a meeting, the event serves as a catalyst—bringing together influential voices from all corners of the industry. From hotel owners and operators to real estate developers, and from public officials to sustainability experts, the conference showcases a remarkable spectrum of expertise and perspective.

This prestigious event, a vital part of the broader Hospitality Asia Event Series, has become a trusted platform for shaping the future of hospitality in the Philippines. By uniting more than 500 pre-qualified delegates and over 100 esteemed speakers, the Hospitality Philippines Conference fosters the kind of dialogue and collaboration needed to push the industry toward long-term growth and resiliency.

A Cross-Sector Gathering With a Shared Vision

One of the most notable aspects of the Hospitality Philippines Conference is the range of attendees it attracts. Unlike many niche industry events that focus solely on one vertical, this conference brings together a truly diverse community of professionals. It serves as a cross-sector summit, allowing different disciplines to align their efforts in building a more cohesive and competitive Philippine hospitality landscape.

Among the key sectors represented at the event are:

International and local hotel chains

Government tourism and urban planning agencies

Real estate and property development firms

Eco-tourism advocates and NGOs

Travel and tourism marketing specialists

Technology solution providers and digital platforms

Legal and regulatory consultants

Branding and communications agencies

Academic institutions and hospitality schools

The result is a conference environment rich in both practical knowledge and strategic vision. Each voice adds to the narrative, ensuring that outcomes and action plans are well-rounded and applicable across sectors.

Key Themes Driving the Conversation

Every edition of the Hospitality Philippines Conference revolves around timely and pressing themes that reflect the current state and future direction of the hospitality industry. In today’s fast-evolving landscape, the event helps professionals stay ahead by addressing topics that demand urgent attention, long-term investment, and cross-sector collaboration.

This year’s key discussion areas include:

Post-pandemic tourism recovery strategies

Technology integration in hotel operations

ESG (Environmental, Social, Governance) initiatives in hospitality

Talent development and retention challenges

New models in real estate and mixed-use development

The evolving expectations of the digital traveler

Investment outlooks in hospitality and tourism infrastructure

These themes are explored through a combination of keynote presentations, moderated panels, interactive sessions, and networking roundtables. Attendees gain both high-level strategic insights and actionable takeaways that can be applied immediately within their organizations.

What Sets This Conference Apart

While the Hospitality Philippines Conference shares common features with global industry forums—such as networking opportunities and cutting-edge discussions—what truly sets it apart is its Philippine-focused lens. The sessions are tailored not only to global best practices but to local realities: market behavior, policy frameworks, talent challenges, and consumer trends specific to the archipelago.

Moreover, the conference is not just reactive—it is proactive. Rather than simply discussing existing issues, many speakers and delegates use the platform to propose solutions and forge partnerships. Deals are initiated, pilot projects are conceptualized, and long-term alliances are often born at this event. In short, it’s a place where ideas don’t just stay on the stage—they turn into action.

Why Industry Professionals Attend Year After Year

For many professionals, the Hospitality Philippines Conference is a must-attend event. Not only does it offer industry-wide exposure, but it also creates a fertile ground for networking, deal-making, and trendspotting. The unique mix of delegates ensures that participants gain insights from fields beyond their own—something especially valuable in a sector as interconnected as hospitality.

Some compelling reasons why delegates return year after year include:

Direct access to decision-makers from across the sector

Exposure to the latest hospitality technologies and innovations

Insightful sessions tailored to the realities of the Philippine market

Opportunities to forge meaningful partnerships and investment prospects

Continuing education and certification opportunities from academic partners

These benefits aren’t just theoretical. Many past attendees report that their presence at the conference directly led to new contracts, investments, or organizational shifts based on knowledge gained during the sessions.

Bringing Global Perspective to Local Progress

Another key strength of the Hospitality Philippines Conference lies in its ability to blend global expertise with local context. While many speakers and panelists are industry leaders from the Philippines, the event also attracts international voices who bring comparative insights, case studies, and future trends.

International participation ensures that the Philippine hospitality sector doesn’t operate in a vacuum. Instead, it remains closely connected to the wider Asia-Pacific region and the global hospitality ecosystem. This integration is particularly vital as tourism becomes more competitive and travelers increasingly prioritize authenticity, sustainability, and technological convenience.

The Role of Hospitality Asia Media and Event Series Integration

As part of the broader Hospitality Asia Event Series, the Philippine edition benefits from strong organizational experience and extensive regional networks. Hospitality Asia Media, the driving force behind the series, ensures consistency in quality while allowing each country's edition to reflect its unique industry needs and identity.

This connection allows Philippine-based professionals to tap into knowledge from other markets, understand how neighboring countries are approaching similar challenges, and even explore cross-border business opportunities. The series integration also boosts credibility and attracts higher-level speakers and sponsors, further elevating the caliber of the event.

Building an Inclusive and Resilient Hospitality Sector

The long-term goal of the Hospitality Philippines Conference is not only to facilitate yearly dialogue but to build a stronger, more sustainable, and inclusive hospitality sector for the country. In an age of rapid change—where pandemics, digital disruption, and shifting traveler preferences are constant variables—the need for united, forward-thinking industry leadership has never been greater.

Whether it's empowering local businesses to adapt to digital transformation, helping international investors better understand the Philippine landscape, or giving voice to new sustainability movements in eco-tourism, the conference serves as a springboard for change.

Perfect Serve Barshow

El Perfect Serve Barshow Amsterdam marcará un hito importante al celebrar su décimo aniversario, lo que convertirá al evento de este año en un evento destacado en la industria de la coctelería. Con más de 3.500 visitantes esperados, el barshow promete ser una reunión emocionante y dinámica que reúna a una mezcla diversa de consumidores, marcas, proveedores y camareros, todos unidos por su pasión por el arte de la coctelería. Con el paso de los años, The Perfect Serve se ha convertido en una plataforma reconocida por ofrecer los mejores licores, cócteles, batidoras y todos los elementos esenciales necesarios para elaborar la bebida perfecta.

Este año, los asistentes podrán disfrutar de una amplia muestra de productos de algunos de los nombres más importantes de la industria, además de marcas emergentes que aportan innovación y creatividad frescas. El evento ofrece una oportunidad única para explorar las últimas tendencias y técnicas de vanguardia en la elaboración de cócteles, al tiempo que proporciona una plataforma para la interacción entre los productores y las personas que dan vida a esos productos en el bar. Desde licores de alta gama hasta mezclas y guarniciones innovadoras, The Perfect Serve Barshow Amsterdam es un destino único para todo lo relacionado con la coctelería.

Además de la amplia gama de productos que se exhiben, el evento también pone un énfasis significativo en las últimas innovaciones en el sector de la hospitalidad. Con un enfoque cada vez mayor en la calidad, la sostenibilidad y la creatividad, The Perfect Serve es una celebración tanto de la tradición como del futuro en evolución de los cócteles. Ya sea para aprender sobre las últimas tendencias en coctelería, obtener información de expertos del sector o establecer contactos con otros profesionales del sector, el barshow ofrece algo para todos los miembros de la comunidad hotelera.

El décimo aniversario de The Perfect Serve Barshow Amsterdam promete ser una experiencia inolvidable, que no solo marcará una década de éxitos, sino que también sentará las bases para el futuro de la cultura de la coctelería. Es un evento vital para cualquier persona en la industria de la coctelería, ya sea un barman en busca de inspiración, una marca que quiere conectar con su público objetivo o un consumidor deseoso de explorar lo mejor que el mundo de los cócteles tiene para ofrecer. Con su enfoque en la innovación, la calidad y la celebración del arte artesanal, The Perfect Serve es realmente un evento al que deben asistir todos los apasionados de la industria de la coctelería