Pulp & Beyond
abril 15, 2026 - abril 16, 2026
Pulp & Beyond Exhibition: A Gathering of the Employer of the Future and Forest Bioeconomy Innovators
The Pulp & Beyond exhibition recently celebrated a vibrant Employer of the Future theme day, drawing around 8,000 visitors to Helsinki’s Messukeskus, the city’s premier expo and convention center. This event is a true highlight in the calendar of forest-based bioeconomy professionals, showcasing the latest innovations in wood-based products and sustainable forestry solutions. Pulp & Beyond, formerly known as PulPaper, is widely recognized as one of the world’s leading fairs dedicated to the pulp, paper, cardboard, and processing industries. It offers a unique indoor summer experience combined with engaging social events, creating an atmosphere ripe for networking and knowledge exchange.
From industry leaders presenting cutting-edge carbon-zero mill technologies to discussions about control systems that optimize production, the event served as an indispensable platform for professionals to connect, learn, and inspire. Attendees included a diverse range of experts: technical managers, production supervisors, project leaders, and purchasing managers from various sectors within the forest bioeconomy. This broad professional representation ensured that the conversations at Pulp & Beyond were rich and multifaceted, addressing both immediate challenges and long-term visions for the industry.
Innovations in Forest-Based Bioeconomy and High-Level Presentations
One of the defining features of this edition was its strong focus on forest-based bioeconomy innovations. The fair highlighted the critical role of sustainable forestry and renewable materials in shaping a greener future. Presentations explored a variety of topics, from developing new bioproducts to enhancing energy efficiency in pulp mills. The conference sessions ran alongside the exhibition, providing attendees with detailed insights and discussions on topics such as:
Wood-based product advancements
Carbon-zero mill operations and technologies
Advanced control systems for improved process management
Environmental protection and biofuel innovations
These sessions attracted a diverse audience, including scientists, engineers, and business strategists, all eager to share their expertise and learn about new developments. The synergy between the exhibition and conference created a comprehensive experience that went beyond product displays, making it a hub for industry innovation and collaboration.
The Strategic Role of Helsinki and the Forest Bioeconomy Startup Competition
Hosting the event in Helsinki underscores the city’s growing reputation as a hub for forest bioeconomy innovation. The region’s deep connection to forestry and sustainable development made it an ideal venue for this gathering. Among the highlights was the "Forest Bioeconomy" startup competition, a highly anticipated segment that showcased emerging companies bringing fresh ideas and technologies to the sector. This competition offered young entrepreneurs a valuable platform to present their solutions and gain visibility among established industry leaders.
The competition featured promising startups focused on:
Sustainable wood processing techniques
Novel bio-based materials
Energy-efficient production methods
Digitalization and automation within forestry operations
This emphasis on startups reflects the industry’s commitment to fostering innovation and addressing global environmental challenges through fresh perspectives and technology-driven approaches.
A Multidisciplinary Platform for Industry Experts and Networking Opportunities
Pulp & Beyond is more than just a trade fair; it is an essential meeting point for specialists from various related sectors, including forestry, biotechnology, and energy. The event’s comprehensive scope ensures that visitors gain a holistic understanding of the forest-based bioeconomy, encompassing not only the traditional pulp and paper industries but also emerging fields such as biorefining and environmental protection.
The event’s rich agenda includes:
Forums and panel discussions on current industry trends
One-on-one meetings between exhibitors and potential clients
Social events that encourage informal networking and partnerships
This diverse programming helps foster new business relationships and collaborative ventures, benefiting both established companies and newcomers.
Exhibitors and Visitors: A Focus on Quality and Expertise
The exhibitors at Pulp & Beyond represent a wide array of industries connected to forestry and bioeconomy. These include manufacturers of pulp and paper machinery, suppliers of chemicals and fabrics used in production, and companies developing bioproducts and biofuels. Visitors typically include technical, production, and purchasing managers, as well as researchers and project leaders seeking up-to-date knowledge and business opportunities.
The fair's organization by Messukeskus Helsinki ensures high standards of quality and relevance, with an emphasis on creating a productive environment for knowledge exchange and business development. The inclusion of technical presentations, equipment demonstrations, and product launches guarantees that participants leave with actionable insights and new connections.
With its rich mix of innovation, expertise, and networking, Pulp & Beyond continues to lead the way in supporting the global transition to a sustainable, forest-based bioeconomy. The fair’s blend of traditional industry elements with forward-thinking themes like the Employer of the Future ensures that it remains relevant and inspiring for all participants, reflecting the evolving needs of this vital sector.
