

China International Beauty Expo
China International Beauty Expo in Guangzhou: A Dynamic Hub of Global Beauty Innovation
The China International Beauty Expo (CIBE), held annually in March and September in Guangzhou, is not just a beauty trade show—it is a pivotal event that unites the global beauty industry in one of China’s most vibrant commercial hubs. Founded in 1989, this long-standing exhibition has evolved into a premier destination for beauty professionals, brand innovators, and cosmetic technology experts. Spanning across multiple exhibition halls in the Canton Fair Complex, CIBE offers unmatched access to emerging trends, new products, and cutting-edge solutions in the cosmetics and wellness sectors.
As one of Asia’s largest and most influential beauty fairs, the China International Beauty Expo presents a unique opportunity for international and domestic brands to showcase their products and connect with the vast Chinese consumer market. The event is organized by Guangzhou Jiamei Exhibition Co., Ltd., which ensures that each edition remains aligned with the industry’s current and future needs.
A Landmark Event Bridging East and West in Beauty
The CIBE has established itself as a significant trade platform where global beauty brands meet Chinese innovators, opening the doors to new partnerships and business expansion. Each year, thousands of exhibitors and visitors gather at the event, representing various sectors within the industry such as cosmetics, skincare, hair care, aesthetic medicine, personal care, and wellness.
This cross-industry collaboration helps foster knowledge exchange and drives innovation across all verticals. Whether a visitor is looking for natural skincare alternatives, high-tech aesthetic devices, or eco-friendly packaging, CIBE offers a comprehensive view of where the beauty market is heading.
Exploring the Major Sectors of the Expo
The scale and scope of the China International Beauty Expo are impressive, covering nearly every aspect of the beauty and wellness industry. Exhibitors are carefully curated to represent a wide range of product categories, offering attendees a rich, multifaceted experience.
The event's main exhibition areas include:
Skincare and Cosmetics: From K-beauty trends to traditional Chinese herbal products and luxury European brands.
Hair Products and Equipment: Professional hair care lines, salon tools, and barber innovations.
Medical Aesthetics: Cosmetic procedures, such as non-invasive treatments and surgical advancements.
Beauty Technology: AI-driven diagnostics, smart mirrors, and app-integrated skincare devices.
Nail and Eyelash Art: Accessories, tools, and training programs for beauty technicians.
Wellness and Health: Supplements, spa treatments, and traditional medicine integrations.
Packaging and OEM/ODM Services: Tailored manufacturing solutions and sustainable packaging innovations.
This extensive categorization ensures that professionals from across the value chain—brand owners, product developers, dermatologists, salon owners, and retailers—find meaningful connections and relevant solutions.
Key Features That Make CIBE Stand Out
In addition to its vast exhibition space, CIBE distinguishes itself through its forward-thinking special events, seminars, and product showcases. These curated experiences are designed to keep professionals informed and inspired by the latest developments in beauty science and consumer trends.
Noteworthy highlights include:
Innovation Forums – Discussions led by industry leaders on ingredient technology, sustainable packaging, and green chemistry.
Live Demonstrations – Real-time beauty treatments and product applications, showcasing efficacy and usability.
Trend Reports and Forecasts – Insights into upcoming consumer behaviors, digital transformation in beauty, and global trend adoption.
Product Launches – Many brands use CIBE as the venue to introduce breakthrough formulations and aesthetic solutions.
The inclusion of cosmetic surgery discussions, such as breast augmentation procedures, illustrates the growing intersection of medical aesthetics and traditional beauty in China’s evolving wellness market.
Networking and Collaboration at the Heart of the Event
What truly sets CIBE apart is its strong emphasis on business matchmaking and industry networking. Professionals from around the world come to Guangzhou not only to exhibit or shop, but to form strategic partnerships and supply chain alliances that lead to long-term success.
Business visitors and exhibitors benefit from:
B2B matchmaking programs tailored by region and industry sector
Cross-border e-commerce collaborations
Workshops for branding and market entry strategies
Localized market insights, especially for international brands seeking to establish or expand their footprint in China
Thanks to its central location and accessibility, the event also attracts decision-makers from major Chinese cities and emerging regional markets, making it a vital point of contact between global suppliers and local distributors.
China’s Role in Global Beauty and the Expo’s Future Impact
China continues to be a key player in the global beauty economy. With rising consumer awareness, a growing middle class, and increased demand for personalized skincare and health-focused solutions, Chinese consumers are driving innovation and shaping global beauty standards. Events like CIBE reinforce this dynamic by providing a stage for brands to showcase how they are adapting to these demands.
In recent years, China has made considerable strides in clean beauty, biotechnology in skincare, and minimalist wellness routines—all trends that are highlighted and explored at CIBE. The expo is more than a marketplace; it’s a forecasting platform, giving professionals a clear picture of where the industry is headed.
Why Attend the China International Beauty Expo?
Whether you are an entrepreneur launching a new product, a distributor seeking new lines, or a beauty enthusiast exploring innovation, CIBE offers immense value. It provides both a macro view of the global beauty industry and a micro focus on regional opportunities, allowing attendees to benefit from a holistic experience.
Reasons to attend CIBE:
Discover innovative product lines before they hit the mass market
Meet reliable OEM/ODM manufacturers
Learn about local and international beauty regulations
Network with top-tier professionals and decision-makers
Stay updated on packaging, branding, and formulation trends
By participating in CIBE, companies not only showcase their offerings but align themselves with one of the world’s most promising markets for beauty and personal care.
CIBE as a Gateway to Innovation and Global Growth
The China International Beauty Expo in Guangzhou is more than a traditional trade fair—it is a cultural and economic bridge that connects East and West, tradition and innovation, business and creativity. With its expansive scope, rich programming, and strong global ties, CIBE continues to play a crucial role in shaping the future of beauty.
For professionals and companies ready to embrace innovation, connect with new markets, and stay ahead in a competitive industry, CIBE is not just an event to attend—it’s an event to grow with.


PCHI
La feria «PCHI Personal Care & Home Ingredients» (PCHI) se erige como un evento histórico en la industria mundial de cosméticos y productos químicos domésticos. Organizada anualmente por Reed Sinopharm Exhibitions Co., Ltd., PCHI es una importante feria internacional que hace hincapié en las últimas tendencias e innovaciones en productos para el cuidado personal y el hogar. Al centrarse en los artículos de primera necesidad tanto personales como domésticos, PCHI ofrece una plataforma integral para que los profesionales de la industria exploren, establezcan redes y hagan avanzar sus negocios.
PCHI alterna su ubicación entre dos de las regiones más dinámicas desde el punto de vista económico de China: los deltas del Yangtsé y del río Perla. Estas áreas no solo se encuentran entre las más ricas del país, sino que también sirven como centros críticos para la producción de productos de cuidado personal, cosméticos, artículos de tocador y productos para el cuidado del hogar. Al rotar entre estas regiones dinámicas, PCHI aprovecha de manera efectiva el pulso económico de China y se conecta con una amplia gama de partes interesadas de la industria.
El alcance de la feria es amplio y abarca una amplia gama de productos y servicios esenciales para los sectores del cuidado personal y los productos químicos domésticos. Los expositores exhiben de todo, desde materias primas e ingredientes para cosméticos, artículos de tocador y productos de limpieza, hasta productos especializados como ambientadores, tintes, fragancias y conservantes. PCHI también destaca lo último en instalaciones de laboratorio y pruebas, soluciones de embalaje y servicios de OEM (fabricante de equipos originales) y ODM (fabricante de diseño original).
Esta amplia gama de ofertas garantiza que los asistentes puedan encontrar todo lo que necesitan en un mismo lugar, ya sea que busquen nuevos materiales, exploren soluciones de embalaje innovadoras o busquen tecnologías de prueba avanzadas.
La esencia de PCHI es su enfoque en mostrar las innovaciones y tendencias de vanguardia. La feria sirve como una plataforma crucial para dar a conocer los últimos avances en las industrias de productos químicos domésticos y de cuidado personal. Los visitantes pueden obtener información valiosa sobre las tendencias emergentes, los avances tecnológicos y la evolución de las preferencias de los consumidores.
Uno de los principales atractivos de PCHI son los premios PChi Fountain. Estos prestigiosos premios reconocen los logros sobresalientes en investigación y desarrollo tecnológico dentro de la industria. Los premios destacan las innovaciones y los avances significativos, proporcionando un punto de referencia en materia de excelencia e inspirando nuevos avances.
PCHI no es solo una exposición; también es un centro de conocimiento y desarrollo profesional. El evento se enriquece con un programa de conferencias y foros en los que participan expertos de la industria. Estas sesiones ofrecen debates en profundidad sobre diversos temas, incluidas las tendencias del mercado, los cambios regulatorios y los avances tecnológicos. Para los asistentes, esto representa una valiosa oportunidad para mejorar su comprensión de la industria y relacionarse con líderes de opinión.
El papel de China como líder mundial en los sectores del cuidado personal y los productos químicos domésticos es un tema central del PCHI. La feria ofrece una perspectiva única del mercado chino, destacando su influencia e innovaciones en el escenario mundial. Al reunir a proveedores y fabricantes nacionales e internacionales, PCHI subraya la importante contribución de China a la industria y su creciente impacto en todo el mundo.
La feria PCHI Personal Care & Home Ingredients es más que una feria comercial; es una plataforma integral que cierra la brecha entre la innovación y la industria. Con su amplia gama de productos, su énfasis en las tecnologías de vanguardia y su rico contenido educativo, PCHI ofrece oportunidades invaluables para los profesionales de los sectores del cuidado personal y los productos químicos domésticos. A
medida que continúa atrayendo a los principales actores del sector y mostrando los últimos avances, PCHI consolida su posición como evento clave en el calendario mundial. Para aquellos que buscan mantenerse a la vanguardia en el mundo en rápida evolución del cuidado personal y los productos químicos domésticos, PCHI ofrece una puerta de entrada vital al conocimiento, la creación de redes