CURVE SHANGHAI: Asia-Pacific’s Premier Bodyfashion Trade Fair
CURVE SHANGHAI is a leading international trade fair dedicated to lingerie, swimwear, loungewear, and activewear. Held annually at the prestigious Shanghai Exhibition Center (SEC), the event provides an exceptional platform for inspiration, innovation, and professional networking within the bodyfashion sector. Renowned for its architectural grandeur and central location, the SEC offers excellent accessibility, making it an ideal venue for an international audience of designers, manufacturers, and brand leaders.
The fair’s name, “Curve,” reflects its guiding theme of flowing lines, body-conscious design, and feminine expression, capturing the essence of modern bodyfashion. As part of a global exhibition network with editions in cities like New York and Paris, CURVE SHANGHAI positions itself as a central hub for contemporary lingerie and activewear trends in the Asia-Pacific region.
Showcasing Creativity and Industry Innovation
At CURVE SHANGHAI, visitors encounter an expansive display of cutting-edge collections and pioneering materials. The fair brings together established brands, emerging designers, and specialized manufacturers, creating an environment where creativity and commerce intersect seamlessly. Key highlights of the exhibition include:
Lingerie Collections: From high-end couture to everyday comfort, emphasizing design, fit, and aesthetics.
Swimwear: Seasonal trends, performance fabrics, and innovative silhouettes for all body types.
Loungewear and Activewear: Stylish, functional, and comfortable pieces that merge fashion with lifestyle.
Materials and Accessories: Delicate lace, sustainable fabrics, functional closures, and performance-oriented trims.
The fair serves not only as a showcase for products but also as a barometer for industry trends, highlighting future directions in fabric innovation, sustainability, and design aesthetics.
Networking and Market Insights
A core component of CURVE SHANGHAI is its professional exchange platform, connecting industry decision-makers from around the world. Buyers, product developers, and brand representatives come together to explore new collaborations, discuss market trends, and discover innovative solutions. The event also provides:
Trend Forecasting and Design Inspiration: Expert-led forums and thematic zones that reveal upcoming colors, shapes, and consumer preferences.
Business Networking Opportunities: Dedicated areas for B2B meetings and exclusive consultations with international suppliers.
Workshops and Seminars: Sessions covering sustainable textiles, regenerative technologies, and emerging market insights.
This combination of exhibition and professional interaction ensures that participants gain both practical business knowledge and creative inspiration.
Sustainability and Technological Innovation
CURVE SHANGHAI places growing emphasis on eco-friendly and technologically advanced solutions. Sustainable fibers, recycled materials, and energy-efficient production processes are prominently showcased, reflecting the industry’s shift toward responsible and future-oriented practices. Additionally, the integration of new technologies such as digital sampling, automated pattern-making, and smart textile applications provides valuable insights for both manufacturers and brands aiming to innovate in a competitive market.
Eco-conscious Materials: CO₂-reduced fibers, regenerated fabrics, and recycled components.
Advanced Production Techniques: CAD/CAM systems, 3D sample development, and automation technologies.
Sustainable Business Models: Strategies for integrating ethics, transparency, and efficiency into global supply chains.
Overall, CURVE SHANGHAI is more than a trade fair it is a dynamic platform where creativity, innovation, and commerce converge. With its strong emphasis on body-conscious aesthetics, sustainable innovation, and professional networking, the event has established itself as a must-attend for anyone involved in lingerie, swimwear, loungewear, or activewear. Visitors leave inspired not only by the latest collections but also by the insights, connections, and emerging trends that shape the global bodyfashion market.






